About Us
Emberin is an organization specializing in assisting companies to retain, attract and grow their female staff.
We do this by supporting organizations in development and implementation of strategy, stakeholder management and development of women at all levels of an organization.
Firstly we help organizations to understand the business case and the facts. Then we assist organizations with a strategy that suits them. our focus is to demonstrate a clear return on investment and an indisputable financial argument for developing a separate strategy for retention and attraction of women within and to the organization.
- We see that there are two prongs of attack for change:
Empower women – we want you to truly believe that you are capable of creating the career you want. We want to help you as much as we can with this goal. - Educate organizations – we want to assist organizations in their quest for more diverse and female friendly work environments. Not because it is the right thing to do – but because it makes economic sense in terms of skill shortages, increased productivity and levels of innovation and customer and client strategies.
We are a company that innovates and does things differently to others. We use technology and other methods that reflect that women have multiple lives.
Why we are different….?
Our most important company strengths and core competencies are:
- We are not HR people – our expertise comes from being a woman who survived the corporate world
- We are quick on our feet
- We listen to the clients needs and develop product or tools accordingly
- We use methods that are unique – e.g. My Mentor uses a CD/DVD and work book; we like to use technology wherever we can.
- We are practical, relevant and we are no nonsense and brave in our approach. In order to get real results in this area we need to be able to move some people out of their comfort zones. We are not afraid to do this.
- We make good business sense. We always look at the business case and not the warm and fuzzy reasons for focusing on female staff. Our approach is that retaining and attracting female staff is about ‘marketing to women’ and we use these marketing principles as a basis for discussion.